PROJECT

SPS Growth Summit

Each year, SPS Commerce hosts its annual Growth Summit, celebrating and recapping achievements of the past year with its 1400 global employees. Since 2021 attendance was primarily remote, the experience needed to feel transportive. To bring to life the 2021 theme, Journey to 1, we created an identity based on retro Americana and roadtrip ephemera. Attendees received suitcase boxes with Firesticks for a premium viewing experience, classic roadtrip snacks and SPS swag to outfit their home office.